Design born from function has always excited us, in any era.
Slip on a pair of the latest running shoes and you feel like heading out for a run; pick up a jacket made from a new technical fabric and you’re drawn towards the mountains or a hike.
This summer, beaten by the heat, I turned to merino wool and Octa®, but more than ever I find myself wanting clothing that is light, comfortable, and practical for everyday wear.
Even in the city, there are countless moments to connect with small pockets of nature.
So here’s a selection of outdoor gear for urban dwellers—pieces you can throw on with ease and that lift your spirits.
THE MOUNTAINS ARE CALLING
Inspired by photos spotted in the city,
three people share mixed styles of outdoor gear and everyday urban wear.
A Catalog of Crossover Gear
From the City to the Outdoors
Urban Outdoors Catalogue 2025
- Fanny Pack
- Shoes
- Jackets
- Base Layers
- Shirts
- Knitwear
- Fleece Wear
- Backpacks
- Bottoms
- Sandals
- Socks
- Headgear
- Down Jackets
- Rainwear
- Cooking Utensils
- Food
- Textiles
- Containers
- Bear & Bug Care
- Furniture
- Accessories
URBAN OUTDOORS
STYLE SAMPLE
A global style report connecting city life and nature.
SHOP SHELVES WITH
URBAN OUTDOOR GEAR
Shops you’ll want to visit now
for their urban outdoor selections.
OUTDOOR GUIDE
FOR INDOOR PEOPLE
An introduction to the outdoors
for those more at home indoors.
BOOK IN BOOK
HOW TO ENJOY
THE PEAKS FOR CITY BOYS
Let’s head for the summit.
